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The technical sophistication of AI models continues advancing rapidly, with implications for optimization strategies. Future models will better understand nuance, maintain longer context, cross-reference information more effectively, and potentially access real-time data more seamlessly. These improvements might make some current optimization tactics less important while creating new opportunities for differentiation.
"It's been investigated for many years," says Read, acknowledging that elastomers have yet to revolutionise actuator tech. "Often with these technologies, you have to keep pushing."
He says the "premium line" he is working on will sit alongside the brand's more affordable options and be for those who would "rather spend a bit more money and want something higher quality".